MotoGP Mandalika 2024: InJourney Records Over 120,000 Attendees
SEAToday.com, Mandalika - The Pertamina Grand Prix of Indonesia 2024 held at the Pertamina Mandalika International Circuit was a resounding success. InJourney Tourism Development Corporation (ITDC), a subsidiary of PT Aviasi Pariwisata Indonesia (Persero) or InJourney, as the organizer of the MotoGP Mandalika 2024, recorded more than 120,000 visitors witnessing this prestigious international-class racing event.
The main race of the Pertamina Grand Prix of Indonesia 2024 took place on Sunday (9/29) at 2 PM local time. President Joko Widodo also witnessed the event firsthand and presented trophies to the winners of the Pertamina Grand Prix of Indonesia 2024.
InJourney's Director of Marketing and Tourism Programs, Maya Watono, stated that this event is a catalyst for the development of a tourism destination. Moreover, the Pertamina Grand Prix of Indonesia is also one of the efforts for excellent nation branding for Indonesia.
"The development of Mandalika is an important investment that we make for the long-term impact on a region. The tourism sector can be an engine for economic growth in the future. By consistently holding the Pertamina Grand Prix of Indonesia, we hope that in the next 5 to 10 years, it can have a sustainable impact on tourism in NTB and Indonesia," said Maya in a written statement.
The Pertamina Grand Prix of Indonesia 2024, held from September 27-29, was watched by more than 120,000 spectators. This prestigious motorcycle racing event is believed to have an extraordinary multiplier effect with an estimated economic impact of 4.8 trillion rupiah.
The event was also watched by more than 300 million viewers worldwide with 119 TV stations in over 200 countries broadcasting the race. In terms of organization, InJourney involved around 800 MSMEs with 3,000 workers.
"InJourney also focuses on improving human resources (HR) by involving local communities. Therefore, in this year's MotoGP event, the number of people working in the area increased significantly," explained Maya.
InJourney held a series of events to enliven the race. On Wednesday (9/25), a Riders Parade was held in Mataram City, which was attended by 12 riders.
These international riders greeted their fans in Mataram City. Riders participating in the Riders Parade included Marc Marquez, Jorge Martin, Enea Bastianini, Fabio Di Giannantonio, Marco Bezzecchi, Pedro Acosta, Aleix Espargaro, Jack Miller, Raul Fernandez, Alex Rins, Luca Marini, and Indonesian rider Mario Aji.
In collaboration with BRI, on this occasion, the riders were also invited to participate in creating a Green Tourism Destination by planting 10,000 trees in the Mandalika area. This is a small step towards realizing a sustainable Mandalika Special Economic Zone (KEK).
Not only that, for the first time, the Pertamina MotoGP Experience Gallery was presented in the world, located in the Pertamina Mandalika International Circuit area, Lombok, West Nusa Tenggara. The museum, which was inaugurated on Saturday (9/28), was built to display the long history of Indonesia's participation in the world's most prestigious motorcycle racing event. The Pertamina MotoGP Experience Gallery is a collaboration between Pertamina and ITDC.
The Pertamina Grand Prix of Indonesia 2024 was also equipped with the "Spirit of Indonesia" Festival, which featured a line-up of top artists and musicians such as Slank, ADA Band, Geisha, Gigi, Ghea Youbi, and DJ Yasmin. The presence of top artists and musicians complemented the entertainment for the public who came to watch the event.
"With such a wide reach, the success of the Pertamina Grand Prix of Indonesia 2024 becomes a promotional event to introduce Indonesia as The Ultimate Lifestyle Sportstainment Destination, ultimately strengthening Indonesia's sports tourism in the future," said Maya.
Maya also explained that the success of this racing event was inseparable from the extraordinary cooperation and collaboration between the central and regional governments, the synergy between state-owned enterprises and the private sector, as well as the active participation of the community.
"We would like to express our deepest gratitude and appreciation for the support of all parties and the extraordinary collaboration in making the Pertamina Grand Prix of Indonesia 2024 a success. InJourney is committed to continuing to present a variety of world-class events and attractions to develop tourism destinations and create sustainable tourism in Indonesia," concluded Maya Watono.
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